In 2015, BMW sold three plug-in hybrids and electric cars in the US – the i3, i8 and X5 xDrive40e. From 2014 through 2015, BMW total sales for their plug-in hybrids/electric cars accounted for over 20,000 units. The i3 has attracted 17,116 buyers all-time in the US – 6,092 in 2014 and 11,024 in 2015. The i3 accounts for a share of 4.5% of all BMW car sales (excluding light trucks) for 2015.

The i8 sold to 2,820 customers, with 656 units alone sold in December 2015.


The BMW X5 xDrive40e was only available and has already posted 892 sales with a 607 unit surge in December.

December was a peak month with 2,685 plug-in deliveries, good for a 7.8% total share.


In 2016, the number of plug-in hybrids in the U.S. will increase with the addition of a 330e and 740e model. The i3 will also get a technology refresh, so the expectations are that sales will continue to increase.

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