BMW i

BMW i3 REx vs Audi A3 e-tron

BMW i3 REx vs Audi A3 e-tron

When questioned about the lack of range for the BMW i3, BMW simply states that it’s a car for urban environments and if extra range is needed, well that’s what the range extender is for….

What might your BMW be like in the future?

What might your BMW be like in the future?

Imagine a world where you wake up in the morning, finish your morning routine and grab your BMW keys to head out to work. But when you open your front door, your electric BMW is…

MR PORTER Teams Up With BMW on limited edition i3

MR PORTER Teams Up With BMW on limited edition i3

UK menswear retailer MR PORTER has teamed up with BMW i to produce a limited edition of the i3 electric vehicle. This is the first automotive partnership for the online men’s retailer as it focuses…

DRAG RACE: Range Rover Sport SVR vs BMW i8 vs Audi RS3

Matte Black BMW i8 with air suspension

Matte Black BMW i8 with air suspension

The owner of this BMW i8 decided to take his hybrid sportscar to a whole new level. With the help of the folks at Vossen Wheels, the i8 driver not only gave his car a…

BMW i8 vs Jag F-Type vs Porsche 911

BMW i8 vs Jag F-Type vs Porsche 911

The BMW i8 is a strange car. It’s priced with competitors from Porsche, Jaguar and Mercedes-Benz, but it’s so completely different than anything else in its price range. The car most commonly compared to the…

Interview with Jose Guerrero, BMW USA i Product Manager

Interview with Jose Guerrero, BMW USA i Product Manager

BMW’s i Division is expanding quite rapidly and is becoming one of BMW’s major focuses. With only two models, that’s quite an impressive feat, but BMW is looking to expand and provide some new models…