i4

I know what you’re going to say – the i4 M50 isn’t a real M car. That would be an accurate assertion but don’t shoot the messenger as BMW M GmbH’s sales results have been…

The BMW i4 enters its third model year with a new xDrive40 variant in the lineup. The practical hatchback and huge variety of powertrains make it a great EV for, well, pretty much anyone. All…

It’s time to admit that few of us predicted the commercial success of the i4 M50. It was the best-selling product from the M division in 2022 and the first half of 2023. Despite the…

BMW rolled out a new commercial on social media platforms this week that’s a veritable tearjerker. It’s called “Father & Son. Freude Forever”, where “Freude” is German for “joy.” It illustrates the circle of life…

We still can’t wrap our heads around the idea that the i4 M50 was the best-selling product from BMW M in 2022. It wasn’t just a fluke since the electric Gran Coupe’s success was reconfirmed…

With four trim levels now in the mix, the BMW i4 is more accessible than ever. The changes from the vehicle’s genesis in 2022 extend mostly to adding a lower eDrive35 trim and all-wheel drive…

The Frozen Solid White M3 CS we talked about yesterday wasn’t the only BMW with an Individual paint to attend the Test Fest 2023 recently held in South Carolina. The luxury brand also brought an…

The second-generation X2 is BMW’s highlight at the 2023 Japan Mobility Show in Japan where the electric iX2 is being exhibited alongside the sporty M35i. There is one car that combines zero emissions with performance…

It’s almost time to bid farewell to my beloved BMW i3, my fourth since 2014. Back then, I was new to electric cars but drawn to the concept of an affordable, city-friendly, full carbon fiber…

For October, the BMW i4 M50 is gaining the same $7,500 lease rebate that all other i4 trims currently have. This is good news for potential lessees, but it is important to note that the…