MINI Wants Customers to Know They’re Selling More than One Model
Being known for one iconic model could be a good thing but then again, it may also be bad for business. That’s what MINI is claiming these days, as the company is trying to improve…
Being known for one iconic model could be a good thing but then again, it may also be bad for business. That’s what MINI is claiming these days, as the company is trying to improve…
Competition in the sub-compact car segment is getting more and more intense, with great competitors coming from all sorts of different brands. MINI, being one of the original sub-compact makers, is obviously the litmus test…
MINI UK just released a short film featuring the new MINI Convertible and it couldn’t be any closer in concept to the iconic Bill Murray flick – “The Groundhog Day”. The main character learns the…
The new MINI Convertible is now available for orders throughout the US and among many new features, it comes with a pretty cool one – The Rain Warner App. Back in 2014 when the new…
The new MINI Clubman is quickly shaping up to be a high seller for the British marque. At Saturday’s meeting between the US dealers and the British manufacturer, numbers were laid out on the table…
The FIA Cross Country Rally World Cup continues down its parth despite taking a rather long break. Tomorrow, the racing will resume and MINI will bring no less than six ALL4 Racing models to the…
MINI has whipped a fair-trade Peruvian cotton sheet off its latest model this morning in Hoxton, London. Featuring Instagram filtered windows, Twin-deck cassette player and a fixed-gear drivetrain, the new MINI Hipster Hatch launches today….
With the new equipment option “Scissor Doors”, the British brand is now making it easier for customers to squeeze their MINI into even the tightest of parking spaces. Initially only available for MINI 3 door,…
Looking at the MINI line-up today, you might be wondering where the JCW version of the 4-door Hardtop is. It is quite peculiar not to have it inside showrooms by now and while it may…
When the 4-door hardtop MINI first showed up, the diehard fans of the brand were quite vocal and less impressed by the progress of the beloved MINI. However, according to the Chairman of the MINI…