Is BMW playing catch-up to Mercedes-Benz?
Mercedes-Benz is currently on a roll, pumping out one successful new model after another and slowly increasing both its model...
Mercedes-Benz is currently on a roll, pumping out one successful new model after another and slowly increasing both its model...
BMW plans to reorganize its global production network into factories that build only rear-wheel drive cars and others that produce front-wheel drive cars
BMW of North America stated it would be doing away with its often touted free maintenance of 4-years or 50,000 miles starting with the 2017 models
MAYD, the Germany ad shop has come with a special message for the anniversary by using BMW's DriveNow program
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The BMW Museum App is supplied in two versions – one for iOS and one for Android devices. It is available free of charge from the Apple App Store and Google Play Store since February 2016.
The Renault Formula One racing team wants to bring bright colors to its F1 cars, drawing inspiration from BMW's Art Cars.
Even though BMW is aggressively working on self-driving cars, its executives believe “large-scale” production of those cars remains a ways off.
With the increased focus on technology in this digital age, BMW must shift its business strategies to stay on top of the luxury car segment.
BMW's DCT dual-clutch transmission is an excellent gearbox but has one of the strangest shifters in the business.
Back in 1975, French racing driver, Hervé Poulain, wanted to have an artist paint a canvas on a race car for...
Jochen Neerpasch is the man responsible for BMW's racing prestige during the 70s and the man behind BMW's only supercar - the M1