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Videos: BMW ActiveE unveiled at BMW Manhattan

On Monday, April 18th, BMW unveiled the ActiveE electric vehicle. In a press conference at the BMW Manhattan store, Rich Steinberg, Head of Electric Vehicles for BMWNA, delivered a speech to the press describing some…

Video: How BMW Driver’s Seat Is Engineered

In a BMW, the seat is considered part of the vehicle’s suspension. BMW releases a video on their Youtube channel that takes us into the labs where the driver’s seat is engineered for sporty driving….

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Video: A Perfect Match. BMW Classic

A Perfect Match is a short film made by BMW Classic. The film is all about Jack and his weird search for a suitable replacement for the BMW 1602. The first advance laurels were already…

Video: Corvette, Ferrari, Porsche, BMW and Performance Balance

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Video: BMW Performance. More than Tuning

BMW releases a new video showcasing their Performance Parts. Last year, BMW aggressively started to promote their BMW Performance offerings and the video campaign began with 1 Series and 3 Series vehicles. Also starting last…

Video: BMW Testing in Death Valley

The Heat Testing team at BMW travels to one of the hottest places on the planet, as they aim to ensure that a BMW can be driven anywhere in the world. Death Valley region is…

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Video: Chris Bangle on supercars

Chris Bangle, the charismatic designer and ex-chief of design at BMW, attended the 2011 Geneva Motor Show and as usual, he made a stop at the BMW exhibit where he was seen cordially chatting with…

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The BMW Vision ConnectedDrive Story

BMW Vision ConnectedDrive Concept is not about the design language, but more about a concept that shows how cars could be connected to their environment in the future. To tell the story of ConnectedDrive Concept,…

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First BMW M5 Teaser Video

Just moments ago, a new teaser episode from just went live. In a new initiative to create interest and buzz around a new M product, the marketing fellows at BMW are teasing us with…