Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
The BMW XM Sits at the Bottom of 2024’s Sales Chart

The BMW XM Sits at the Bottom of 2024’s Sales Chart

BMW may have once again claimed the global luxury sales crown in 2024, but not all models contributed equally to the brand’s success. Among the most polarizing entries in BMW’s lineup, the XM plug-in hybrid…

Speed, Power, and Prestige: Inside the BMW M Experience at Yas Marina

2026 Mercedes CLA Duels The BMW 2 Series Gran Coupe

2026 Mercedes CLA Duels The BMW 2 Series Gran Coupe

Luxury automakers thrive on fat profit margins but are unwilling to give up on their volume cars. Such is the case with BMW and the 2 Series Gran Coupe, which now faces a fully refreshed…

Miramas: The Hidden BMW Test Track Where Prototypes Roam

Miramas: The Hidden BMW Test Track Where Prototypes Roam

For nearly four decades, BMW has been using the Miramas Test Center in southern France to develop and refine its upcoming models.  Originally built as a high-speed oval a century ago, the facility has evolved…