BMW has joined forces with Naomi Campbell to promote the new XM, which is celebrating its market launch this spring. The marketing campaign revolves around the “Dare to be You” slogan and puts the spotlight…
BMW’s first car factory outside of Germany was founded in March 1973 in Rosslyn, located outside the capital city of Pretoria in South Africa. Fast forward to March 2023, the automaker is celebrating half a…
The Z4 may be living on borrowed time considering rumors are pointing toward a 2025 retirement, but it’s still one of the most fun-to-drive BMWs out there. It wasn’t developed to be the quickest at…
We’ve seen our fair share of videos with the new BMW XM but this is a rare occasion to discover the plug-in hybrid SUV in Dravit Grey. The dedicated M model made a splash at…
The BMW M2 G87 has officially touched down in Austria where a Zandvoort Blue example was filmed at the Salzburgarena exhibition center. This second-generation sports coupe has a few niceties inside and out compared to the…
The BMW Group is still selling V12-powered cars, but you’ll have to step up to a Rolls-Royce. Should you want the BMW roundel instead of the Spirit of Ecstasy, you’ll have to go back a…
By being the Head Of M Engineering, it’s safe to say Dirk Hacker knows everything there is to know about the second-generation M2. In an extended interview with The Fast Lane starring a Toronto Red…
When one’s imagination can match their talent, anything is possible. With today’s modern tools, it has never been easier for artists to put their wildest dreams on digital paper. Such is the case here as…
With 5,806 cars sold, South Korea was the sixth-largest market for BMW M in 2022. To show its appreciation for the growing interest in high-performance cars, the luxury brand held a special event this week…
With good reason, many people crave to have the best version of a car the manufacturer offers. The M3 is objectively a better car than the M340i in terms of power and performance. However, the…
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