Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
New BMW X5 M and BMW X6 M - First Videos

New BMW X5 M and BMW X6 M – First Videos

BMW’s sports division has just unveiled the all-new BMW X5 M and BMW X6 M. The two brothers come hand in hand to the market in April 2020 and will bring new levels of sportiness…

BMW launches a new short film - “The Small Escape”

BMW launches a new short film – “The Small Escape”

30 years after the fall of the Berlin wall, BMW recounts the story of the desire for freedom, ingenuity and engineering skill in the movie “The Small Escape.”  Thousands of exhibits in the Berlin Wall Museum…

BMW celebrates 25 years and 4.75 million vehicles in Spartanburg

BMW USA sales increased 6 percent in September

BMW USA sales increased 6 percent in September

BMW brand sales totaled 27,467 vehicles in September 2019, an increase of 6.0 percent over the 25,908 vehicles sold in September 2018.  Year-to-date, BMW brand sales in the U.S. are up 3.3 percent. “With September’s…

VIDEO: BMW M8 Coupe Competition in Fire Red

VIDEO: BMW M8 Coupe Competition in Fire Red

We’ve had a full and busy week with a short but fruitful journey to Europe. We started last Wednesday driving the BMW X1 Facelift in Munich, followed by a trip to Portugal to drive the…