BMW is bringing the diesels to the United States. By the end of 2014 we should have six diesel models for sale in the United States. BMWBLOG put this 2014 BMW 328d with M Sports Package to a long-distance test to see how these new diesels are to live with and more importantly to find out how much fun they are to drive. Over 1,500 miles and an unexpected winter storm encountered 100 miles south of Dallas, we found that it’s not only easy to live with a diesel car but a genuinely fun BMW to drive.

Front three-quarter view of 2014 BMW 328d M Sport Sedan during road trip test drive

Engine

Powering the 328d is a 2.0-liter, 16-valve TwinPower Turbo Diesel with 180 hp and 280 ft-lbs of torque from 1,750–2,750 rpm. The 328d has a fuel-economy rating of 32 mpg city / 45 mpg highway. With a fuel-tank capacity of 15 gallons, one could have a theoretical highway range of 675 miles. We probably could have gotten better mileage if we could have stayed out of nailing the throttle all the time — the torque was just too addictive. Zero-to-60 mph comes in 7.4 seconds. Stop-light drag racing isn’t its forte, but dipping into its deep torque to pass, the 328d returns great fuel mileage.

Close-up of BMW 328d TwinPower Turbo diesel engine bay

Really cold weather, so the story goes, can be hard on diesels. Stories of diesel fuel jelling and no heat for a long time are just a few negatives I have heard in the past. To put the 328d to the test, we left it out overnight where it was just 3 degrees F. Next morning, I opened the door, stepped on the brake, and — not wanting the car to pre-warm — immediately pushed the start button. The 328d fired right up without complaint. I figured there might be a slight delay as glow plugs heat up or something preheats. Nope. Fired right up.

The other myth about diesels and cold weather is that they don’t warm up for a long time. I assumed we’d freeze in the cabin, but in the short 3-mile trip I noticed the car kicking heat out even though the temperature gauge didn’t move off its coldest range. The lack of heated seats in this California-plated car was sorely missed though.

Driving Experience

BMW 328d on open highway during winter test drive

Overtaking other vehicles is a little different in the 328d than a 328i. With the diesel, most of the acceleration comes much lower in the rev band. The combination of 280 ft-lbs of torque available from 1,750 rpm and the eight-speed transmission provides quick shifting without winding out the motor too much. In the right gear, and with the rapid-shifting eight-speed auto, slower traffic was readily dispatched. When I looked up the respective 0-60 times I was surprised — this car feels faster than the advertised number.

BMW 328d overtaking on two-lane road

The $3,500 M Sports Package is money well spent in my book. The sportier appearance is only part of the deal — the suspension is much tighter, and the M Sport Steering Wheel with shifting paddles gives you great control without moving your hands off the wheel. Adding the Dynamic Handling Package for $1,000 sharpened the steering and added adjustable dampers. Now you have a much better steering setup than what comes in the base F30 3 Series. With adjustable side bolsters, the M Sport seats really hold you in place — something we came to enjoy from a BMW. The M Sport Package came with Style 400 18-inch wheels and summer performance tires. These were very grippy until one hits some snow and ice — then not so much. Time to pull off the highway and wait for the winter storm to pass.

BMW 328d M Sport 18-inch wheels close-up

An interesting side note is that on BMWUSA.com, when you build a 328d, the system won’t let you add Dynamic Handling Package to the M Sport Package, so we’re not sure if it’s a configuration error or if the option was only made available to our test car. Regardless, I thought the $5,000 worth of options really made a thoroughly sporty 328d chassis.

Inside the Cabin

Interior of 2014 BMW 328d showing dashboard and seats

I am a huge fan of iDrive and BMW Apps. All the BMWs I have owned were equipped with the full iDrive system that includes navigation and BMW Apps. Initially I was rather disappointed that the test car didn’t have those features, but over the course of my test drive I learned the base iDrive actually has a lot of functionality. The base system comes with Bluetooth and imports your contacts and addresses. However, it will not stream music over Bluetooth. I tried plugging in a Lightning cable into the USB port, but it only charged the phone and did not stream music. You need to use the USB/Aux jack dongle, which on the Apple connection has an iPhone 4 30-pin adapter.

In the next step you need to add a Lightning adapter to get your music accessed via iDrive. Once hooked up, it works just as all the other iDrive units. There is a detailed trip computer, in addition to oil-level, tire-pressure, and suspension settings. The base iDrive had much more functionality than I expected. I don’t care for the clipped screen but otherwise had no complaints.

Is the BMW 328d for Me?

Rear three-quarter view of 2014 BMW 328d on snowy roadside

Over the course of my trip I found that diesel fuel isn’t hard to find, and given the crazy range of the 328d, you don’t need to look for it often. The 328d did have a little more diesel clatter at idle than I would have thought, but not intrusively so. The exhaust doesn’t smell or even belch black smoke.

Perhaps the biggest revelation with this 2014 BMW 328d is its fun factor. It made a great road-trip car and never once made me think I was sacrificing anything to get the fuel-economy benefits of a diesel. With a mere $1,300 difference from the petrol-fueled 328i, the BMW 328d makes a strong case for those that put a lot of miles on cars — especially with a 45 mpg highway rating.

Here is a breakdown of the entry-level 3 Series in the United States:

  • 328i – MSRP $37,300 (0-60 in 5.7 s)
  • 320i – MSRP $32,700 (0-60 in 7.1 s)
  • 328d – MSRP $38,600 (0-60 in 7.4 s)

As Tested – 2014 BMW 328d Sedan

  • MSRP $38,600
  • M Sport $3,500
  • Dynamic Handling Pk $1,000
  • Sport Auto Trans $500
  • Destination Charge $925

TOTAL MSRP $45,075

See the video review: