BMW ALPINA And M Won’t Overlap: ‘There Is A Real Space For Both’
Responsible for designing the ALPINA models of tomorrow, Maximilian Missoni is confident the new luxury sub-brand won't clash with BMW M.
Responsible for designing the ALPINA models of tomorrow, Maximilian Missoni is confident the new luxury sub-brand won't clash with BMW M.
A bespoke silhouette, two top designers, and the world's most beautiful concours. ALPINA's return starts here.
No X3 M? An ALPINA XB3 might be BMW's answer — and the XB8 could signal the XM's quiet exit.
A rare ALPINA B6 heads to auction with an upgrade enthusiasts won’t expect.
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BMW is steering the ALPINA ship to a higher level of luxury "for the discerning few."
Footage shot at the Dingolfing plant shows the very last BMW ALPINA B8 GT roll off the assembly line and mark the end of an era.
For the first time, the newest member of the BMW Group will 'present itself directly to the public' at Lake Como in mid-May.
ALPINA's signature elliptical four-pipe exhaust tips will continue for the upcoming models developed by BMW.
The brand's elevated status likely leaves no room for the return of more affordable models like the B3 and even the B5.
In the BMW era, the new luxury models will feature a hand-painted ALPINA Deco-Set.
Live images from the Amelia Concours 2026 put the spotlight on the XB7's finale, but BMW ALPINA is working on a follow-up with a different name.