Photo Comparison: BMW Active Tourer vs Mercedes-Benz B-Class

Concepts, Featured Posts | September 14th, 2012 by 18

As with any new concept or production car released by BMW, we take a look at its competitors on the market. Yesterday, BMW unveiled their …

As with any new concept or production car released by BMW, we take a look at its competitors on the market. Yesterday, BMW unveiled their first FWD and multi-purpose vehicle versions (MPV) of small family cars (sometimes also referred to as “compact cars”). The BMW Concept Active Tourer will come to market within two years and will compete against a similar offering from Mercedes-Benz and its B-Class vehicles.

Based on the sales reports, Mercedes succeeded with the B-Class by offering their customers a vehicle with a little more space and less focus on vehicle dynamics. The premium image of the brand has been maintained, an important aspect when launching a new family of products.

Photo Comparison: BMW Active Tourer vs Mercedes Benz B Class

Our photo comparison takes a look at these two vehicles, but a few caveats are in order. First and foremost, the Active Tourer is simply a concept at this moment and the production car will go through styling changes, both inside and outside the vehicle. This is a common trait we have seen across other BMW concepts that came to market in the past versus the final production car. Second, the B-Class in now over a year old, in design terms, and by the time the Active Tourer comes to market, the edgy aspect of a new and fresh design might overshadow the current design lines of the B-Class.

Photo Comparison: BMW Active Tourer vs Mercedes Benz B Class

In case you missed our coverage of the BMW Concept Active Tourer, here are some good articles on it:

Videos: BMW Concept Active Tourer

On the Front-wheel-drive BMW or The Ultimate Driving Machine: A Blessing and a Curse

Analysis: BMW Concept Active Tourer

World Premiere: BMW Concept Active Tourer

[Photos: BimmerToday]

  • izzy

    the Mercedes looks aged already…..

  • Giom

    Merc did try hard to give the new B a design edge, they failed. Should learn from the masters of ‘edge’, BMW.

  • BabkenBMW

    George and Auto Fan,
    Please calm down. If you love Audi and Mercedes-Benz, keep on doing it, but don’t insult people who have other taste in cars than you. We love BMW, and we’ll love it however better cars Audi and MB make. That’s it. But BMW is my only choice since in my opinion they make the best premium cars on the market today. Yes, they lost their performance edge a bit, but the best car doesn’t only consist of performance, but variety of factors as well. So please if you make comments, then make it in a civilized way.

  • mrjones11

    I remember when forums were a place where you could read informed opinion. Now it’s just uneducated kids insulting each other. What happened to the internet?

    • Horatiu B.

      No worries. We will start deleting trolls. They can go to forums and troll. This is not the place.

  • plaxico

    i always tend to forget how professional bmwblog is…comparing CONCEPT CAR(!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!) vs production car. Marvelous ,just marvelous

    • Horatiu B.

      Oh please. Give me a break. It’s a comparison nothing more. Watch others do the same we do.


  • FooFoo
    • Horatiu B.

      That’s a heavy camouflaged test mule with lots of plastic body panels on top to disguise the final design. Exterior wise, I expect the Active Tourer to maintain about 90% of the concept lines.

  • prestonEMPIRE

    I puke at all mercs !

  • Auto Fan

    No comment. Wisely said. Thumbs up!!!!!

  • E28

    Last time I checked this is BMW BLOG, not souless Mercedes or Volkswagen audi or some other piece of shit page, why do you losers even bother?

  • kolbasz

    Obvious troll is obvious.


    Yeah,your mighty Mercedes can’t even design a good looking car,so who’s pathetis now?And don’t always change your name,it is unnecessary.We still know who you are,typical VW and Merc moron fans.

  • auaq

    Oh dear! Here we go again.
    I keep on laughing at your comments.

  • auaq

    So, are you really a fan of Audi?

  • ///MPOWER

    Look E28, This is what happen when Mr. Garbage get stick in his eyes with a NEEDLE. So just leave that DUMPSTER alone and let FLY’S and Maggots have their way with “IT”.


    He thumbs up for the pig-look Mercedes.This is what a pathetic Merc and VW fans always does.