Earlier this month, BMW unveiled the sixth generation 3 Series Sedan. Similar to the new F20 1 Series and for the first time, the new 3 Series will be offered with a standard package and M Sport package, as well as three new lines: Sport, Luxury and Modern. These will provide an extensive customization program for customer by offering more upfront options.
Customers can therefore adapt the appearance of their car to their personal lifestyle and preferences – in their own way and with eye-catching results. For the company, these new lines will result in additional savings.
The sixth generation of the 3 Series has grown moderately in size compared to its predecessor, with its wide track (front + 37 mm/1.46 in., rear + 47 mm/1.85 in.) particularly prominent, and the car’s length (+ 93 mm/3.66 in.) and wheelbase (+ 50 mm/1.96 in.) also accentuates its sporting allure. Interior and trunk space have therefore increased.
The styling of the 2012 BMW 3 Series is an evolution of the previous model. The styling follows the design language seen in the new 5 Series, with concave and convex shapes providing a sporty stance and image.
BMW has also redesigned the interior of the new 3 Series. The future model combines luxury with sportiness and different combinations of interior trim can be seen across the three lines: Sport, Luxury and Modern. The driver-focused cockpit is even more emphasized in the F30 3 Series being angled towards the driver by seven degrees.
To emphasize and showcase the qualities of the new 3 Series, BMW releases a series of videos that gives us a closer look at the interior and exterior design, along with some rolling footage. Let’s have a look.