BMW’s social media and online marketing departments are working hard these days. Their latest gimmick? A microsite dedicated to Project i, www.project-i.com, BMW’s latest and most daring bet in their history: the launch of a…
While attending in Munich the Innovation Days around mobility of the future, our sister-magazine BimmerToday had the opportunity to speak in detail with the project leader of Project i program. Ulrich Kranz is the head…
BMW’s Press Release on Mobility and the future for the brand. The world, and with it the sphere of individual mobility, is in a state of environmental, economic and social upheaval. Global developments such as…
BMW has just confirmed our suppositions from last week: the future Megacity Vehicle will be built at the Leipzig plant.The center piece of the Project i program, Megacity Vehicle, or MCV as know internally, will…
While BMW has been doing a lot of green things lately – and winning awards for their eco-efforts – it’s been hard to keep up with a lot of the new technology that they’ve been…
Introducing the BMW Concept ActiveE, the latest electric vehicle project under BMW Group’s initiative to produce vehicles that explore solutions to minimize environmental impacts while preserving the kinetic driving experience for which BMW has long…
This is what a safe, environment-friendly and highly practical single track vehicle for city traffic could look like in the future. BMW Motorrad developed the C1-E study as a contribution to the European safety project…
BMW’s Project i is moving forward and today, BMW Group announced that a supplier for the future Megacity Vehicle has been chosen: SB LiMotive. The company is a 50:50 joint venture of Bosch and Samsung…
MINI-i – the first prototype of the MegaCity vehicles Project i is long-term commitment by the German automaker BMW to develop a number of solutions for congested city motoring. It was 2007 when we first…
We don’t usually cover news on the other BMW owned brand, the Mini, but we couldn’t pass on these latest new. Mini E, short for electric, was featured on our blog in July, when we…
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