Megacity Vehicle

New Rendering: 2013 BMW i3

In 2013, BMW will bring to market their first mass-production electric vehicle. Dubbed i3, the Megacity EV is the first model to emerge under the Project i umbrella, a BMW initiative that started five years…

BMW Mobility 3 750x500

BMW Group builds mobility of the future in Leipzig

€ 400 million investment in Megacity Vehicle production. BMW Group to create 800 jobs. Press Release: The mobility of the future is under construction in Leipzig. The BMW Group is expanding its plant in Leipzig…

BMW CEO: “Electric cars won’t be profitable at first”

project i website 750x500

Project i website goes live

BMW’s social media and online marketing departments are working hard these days. Their latest gimmick? A microsite dedicated to Project i, www.project-i.com, BMW’s latest and most daring bet in their history: the launch of a…

BMW: Mobility of the future

BMW’s Press Release on Mobility and the future for the brand. The world, and with it the sphere of individual mobility, is in a state of environmental, economic and social upheaval. Global developments such as…

BMW Megacity Vehicle Design Skizze 04

World Premiere: First Sketch of the BMW Megacity Vehicle

At the BMW Museum, in a private setting for international automotive journalists, BMW unveiled tonight the first sketches of the 2013 BMW Megacity vehicle. Introduced by the BMW Director of Design, Adrian Von Hooydonk, the…