BMW i3 – Will Going Green Finally Deliver Greenbacks?
Frankfurt am Main, Germany – While the fanboys drool over the i8 concept, the i3 is the car that is critical to BMW’s ‘i’ sub-brand success. The i3 is built to fit the personal transportation…
BMW i
Designing ‘i’ Into the BMW Brand
When you create a new branch of the family tree, the deign of the vehicles should show independence, yet still be familial. That was the task BMW’s design team was given with the new ‘I’…
BMW i World Premiere Summary
Groundbreaking, revolutionary changes are afoot as we speak within the automotive industry and the ripples that these changes will create will echo for a very long time. Remember this date: July 29th 2011. Location: Frankfurt,…
Column: BMW’s New Philosophy
BMW “i” is a new sub-brand of the BMW Group that was introduced last year. Two vehicle concepts are getting close to roll out into the real world, with more other “i” vehicles in the…
BMW i sub-brand: BMW’s Future and Sustainability
Editorial: Carbon Future
Exploring the focus towards carbon in all of its applications within BMW and on the global stage. Carbon. The 6th most abundant element in our galaxy. More and more we hear about its uses and…
Video: BMW i – Sustainable Neighbourhoods – Mission Statement
BMW i Youtube channels features a new video that explores the idea of sustainable neighborhoods. BMW i and Wallpaper are giving six creative teams an unique opportunity to help write the future of their urban…
BMW and Siemens partnering for wireless-charging Electric Vehicles
Wireless charging your electric vehicle might be closer to reality that you think. A recent press release issued by Siemens reports on a partnership with BMW to charge future electric vehicles. The Siemens-BMW partnership begins…
BMW hires Frank Weber, former lead engineer for the Chevy Volt
BMW is emphasizing once again its commitment for the upcoming BMW i electric vehicles. A report by Automotive News Europe confirms that BMW AG has hired former Opel product chief and lead engineer for Chevy…
BMW i USA Website Now Live!
BMW i website for North America just went live at www.bmw-i-usa.com. The dedicated web content will focus on the upcoming BMW i sub-brand and the first electric vehicles to emerge from under the Project i…
BMW plans to sell at least 30,000 units a year of its i3
In an interview for Automotive News, Ian Robertson, member of the BMW board responsible for sales and marketing, said BMW aims to sell at least 30,000 units of its i3 electric vehicle a year beginning…
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