bmw

BMW sells a lot of cars in the U.S. these days. In fact, at last count, the marque moved 371,346 cars and SUVs last year. It didn’t happen overnight; fifty years ago, BMW of North…

BMW is all about customization, and recent patent filings from the German Patent and Trademark Office point to their continued focus. In a patent published on August 8th, 2024, BMW has patented an invention to…

Hyundai and KIA must really pay attention to what the German brands are doing and, more specifically, who’s doing it. So far, some of the more notable names to leave BMW for Hyundai or KIA…

Automakers are using virtual reality (VR) and augmented reality (AR) more and more in vehicle development. Both are incredibly useful tools that can help create digital versions of a car before physical parts are actually…

I’m a fan of BMW but I’m also a car enthusiast. There’s no fanboy-ism here. I like cool cars, interesting from any brand, from any country, so long as they’re cool and interesting. And often…

Most of the cars BMW sells in China are produced locally through its joint venture with Brilliance. However, the manufacturing plants in Shenyang don’t produce every single vehicle in the automaker’s portfolio, so some models…

The BMW Group’s first quarter of the year had its ups and downs. On the one hand, the BMW core brand saw its sales decline by 7.3% to 519,796 units. On the other hand, M…

With the first three months of the year now over, automakers are publishing relevant data about sales performance from January to March. We’ve already learned the BMW core brand suffered a decline in demand of…

Ever since BMW announced it’s buying ALPINA, many have been wondering where it’ll be positioned under the corporate umbrella. After all, the M division is the sportier side of the branch, so where does that…

When BMW broke the news that it was buying ALPINA, it felt like a somber day for many enthusiasts. I read countless comments on this site from readers who were convinced BMW’s acquisition spelled death…