Say what you will about BMW’s design language, but you can’t accuse the Bavarian company of recycling the same styling approach repeatedly. The 5 Series doesn’t look like a shorter 7 Series, nor is the…
BMW’s customer based was certainly divided when the concept previewing the upcoming BMW 4 Series Coupe was unveiled. The main reason for that is the front-end of the car which many have deemed it as…
BMW selected a trio of design greats to compete in this year’s Mille Miglia. Head of BMW Group Design Adrian van Hooydonk and Swiss industrial designer Alfredo Häberli took part in the world’s most renowned…
The 2011 Detroit Auto Show coverage continues with a new video showcasing the Head of BMW Group Design, Adrian Van Hooydonk and one of the BMW stars at the first international auto show of the…
At the Geneva Motor Show, BMWBLOG had the opportunity to sit down with BMW’s Head of Interior Design, Marc Girard. Girard has worked as a designer for the BMW Group for 16 years now and…
Detroit Auto Show gave us an unique opportunity to speak with the BMW Design Director and the man in charge of BMW’s future design language, Adrian Von Hooydonk. Born in the Netherlands, Adrian Von Hooydonk…
As promised, we’re back with some new information regarding Bangle’s departure from BMW, the reasons behind it and how will this impact BMW and future designs. As we might have hinted earlier, lately it has…
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