BMW perfectly understands that the traditional ownership model for the automobile is fading fast. Car sharing and ride hailing services, such as Uber and Lyft, are putting a lot of pressure on automotive companies’ sales…
Now that this year is coming to an end, it’s good to look back and see how what shaped it. But it’s also good to look forward, to see what’s to come and get excited…
Last month, BMW announced a limited run of a special BMW M4 car celebrating this year’s DTM Championship by Marco Wittmann. The BMW M4 DTM Champion Edition is limited worldwide to 200 units. Today, BMW…
IBM announced today a partnership with BMW Group to research how its Watson artificial intelligence system can help with driver-assist functions. A team of BMW engineers will work with IBM researchers and developers at the…
Opel has just announced the pricing for its Ampera-e electric car. Launching first in Norway, the new EV will start at 299,900 crowns (around 33,500 euros) which makes it more expensive than both the BMW…
BMW is heading back to the Consumer Electronics Show (CES) 2017 in Las Vegas next month and it will have new products to showcase. One of them is the BMW HoloActive Touch system, an interface…
BMW noted a strong result for plug-in electric car sales in November, delivering some 7,571 BMW i and iPerformance series, or 3.6 percent of total BMW sales. Year-to-date, BMW has sold nearly 55,000 plug-ins and…
Even though some treat the BMW E90 335i like the step child, it is still a neat looking vehicle. While signs of old age and some design quirks – prevalent even when the model was…
We recently spent some time in Lisbon, Portugal, avoiding the cold, snowy winter weather of the American Midwest. But we didn’t spend out time in the beautiful Portugal relaxing and sipping cocktails, as we spent…
BMW i Ventures has announced a strategic investment in STRIVR Labs, Inc., the world leader in using virtual reality (VR) for professional training. STRIVR was named one of Fast Company’s 50 Most Innovative Companies in…
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