During the #NEXTGen19 event in Munich, BMW showed off several new cars and technologies. It’s been an exciting event that’s been a nonstop barrage of technology and talks of the future. One of the more…
BMW announced today that all of its mobility services and products will be pooled in a new digital ecosystem dubbed myBMW. This means all of the BMW Group and NOW services (those created and run…
Do you remember when representatives at BMW said they would never make a supercar? Apparently, they lied. What they meant to say was that they’d never make a purely internal combustion engine supercar. Instead, the…
There are few people in the world with as many accolades as Hans Zimmer when it comes to producing music. The man is a genius, in my book, and signed off some of the best…
Innovation in the automotive industry hasn’t always emerged from physical products, but rather from unique experiences catered to an evolving customer base. A few months ago, we’ve learned that BMW is looking at new ways…
Thanks to the success of the classic car meeting “Wheels & Weisswürscht” of last year, the BMW Group Classic decided to continue to host the events also in 2019. Like last year, the BMW Group…
BMW hasn’t had much use for V12 engines over the past few years. With modern turbocharging and even electrification, it’s been easy to make the same, if not superior, power figures from a much smaller…
We’re a bit late to the e-tron party, we must admit. There have been quite a few test drives of the Audi e-tron — the brand’s first-ever electric car — across the globe already. However,…
Every year, the people over at Kantar Millward Brown put together their BrandZ Top 100 Most Valuable Global Brands list, including the biggest companies from every possible field. Brands from the automotive realm are, of…
Earlier this year, BMW and the city of Rotterdam, Netherlands, announced an innovative way to tackle emissions inside city centers. BMW introduced a software option that warns drivers of plug-in hybrid models that they should…
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