Freshly starched shirt collars and cuffs reflect in the taught lines of BMW’s 7 series flagship sedan. As if not luxurious and exclusive enough, the Individual series takes your driving experience to a whole new…
Last week, courtesy of BMW North America, yours truly had a chance to spend some much needed time with the all new 2011 BMW 5 Series. The new sporty sedan made its debut last month…
We were afforded the opportunity to speak with Franz Jung at the Canadian International Auto Show 2010. As the President and C.E.O., Franz is responsible for BMW Canada and its future direction. After spending time…
More driving pleasure, reduced emissions: this principle of the development strategy BMW EfficientDynamics applies equally at the very highest level of performance. As of spring 2010, the high-performance model BMW M3 consistently combines its outstanding…
BMW’s marketing and advertising have never been a group to let an audience down. Across the years, BMW have provided innovative ways in which to present their message of the Ultimate Driving Machine and despite…
Ever since BMW first released the BMW X5 SAV, or Sports Activity Vehicle, to the American public in 1999, people have loved it. It was built in Spartanburg, South Carolina, so that made it an…
The new 2010 BMW X5 This spring, BMW will write the latest chapter in the story of the world’s first Sports Activity Vehicle®, the BMW X5. Originally launched for the 2000 model year in late…
Here is the answer. The time is around 19:00 hours on a cold, blustery winter night. The temperature is hovering around -1 and it has been raining, a dangerous stage for icy conditions. Having left…
Last summer, BMW unveiled an exclusive BMW M3 model, GTS, an uber sporty M that will launch this summer in Europe. Unfortunately for those of us in the United States, BMW confirmed several times that…
“There will never be an M version of the X5”. This exact phrase we heard it a few years back when BMW introduced the high-end X5 4.8is model. Fast forward a few years and the…
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