Since the new F90 BMW M5 has debuted, its been almost endlessly compared to the Mercedes-AMG E63 S. And for good reason, as they’re both extremely close competitors and they’re both the best super sedans…
BMW needs to make this next-gen G20 3 Series a smash-hit. While the 3 Series has always been incredibly important for the brand, being its bread-and-butter sales machine, its success is more important than ever…
When BMW announced the revival of the 8 Series nameplate most BMW fans who caught the original back in the 1990s were excited upon hearing the prospect of seeing it make a return. However, the…
Rolls-Royce is planning a true luxury offensive, after seeing how the Sweptail was received. Speaking to Autocar at the Geneva Motor Show last week, the brand’s head of design spoke mentioned yet another bespoke model…
BMW M cars have always had great colors. Dakar Yellow, Laguna Seca Blue and Techno Violet Purple are some of the all-time great BMW M colors. However, BMW hasn’t been making a lot of truly…
Before Li Shufu rose to become the largest single shareholder at Mercedes-Benz through the acquisition of almost 10 percent of Daimler’s shares, the billionaire was apparently also in talks with the BMW Group. As…
Two years ago, Rolls-Royce rewrote the rule-book for the future of true luxury mobility by presenting the VISION NEXT 100 – codenamed 103EX – a radical vision of effortless, autonomous, connected, spacious and beautiful luxury…
After the BMW X4 made its world debut in Geneva this week but in diesel, M40d guise, BMW announced today that the model will be making its North American debut at the impending New York…
BMW has been teaming up with Art Basel since 2015 to help artists bring forward their creations in a little project that became known around the world as BMW Art Journey. From 2018 onwards this…
There have rumors for some time that the BMW 6 Series Coupe would eventually be reborn as some sort of Porsche 911-fighting sports car. While the current BMW 8 Series takes up the mantle of…
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