Paving the way to the electromobility of the future begins at its most microscopic level: the battery cell. BMW Group is the very first automotive constructor which has developed pioneering Competence Center where it will…
Amazon got behind the scenes into the world of Formula E and asked BMW i Motorsport to showcase the strong link between motorsport and automotive electric technology development. The online documentary which is available on…
I’d hate to say I called it but… I called it. Back when we learned that BMW was partnering with Jaguar Land Rover on some EV technology, I said that I had wanted BMW just…
BMW’s electric offensive continues and the company has just reported some encouraging sales numbers. According to the latest report, sales of BMW Group electrified vehicles worldwide were up 8.6% to 14,182 units in October. For…
In case you didn’t check, the holiday season is upon us. A little over a month separates us from Christmas and people are already looking for the perfect gifts. Car enthusiasts usually go for car…
Designworks, a BMW Group company specialized in coming up with innovative industrial designs, unveiled its latest creation today. Working with Taiwanese startup airline, Starlux, the BMW subsidiary unveiled the cabin design for the upcoming A321neo…
There seems to be a cloud of uncertainty surrounding the upcoming G80 BMW M3 and potential design. While we know it will have a radical new grille design, one similar to that of the Concept…
Just today, we reported on a Bloomberg piece claiming that BMW was the most vulnerable brand to Tesla’s current rise in customer popularity. To be honest, there seemed to be real concern for BMW, as…
There were only 252 units over built, so that makes them some of the most special cars in the world. The classic cars in questions are the BMW 507 Roadsters which are the darling of…
One of the most controversial and important cars of our time is the Tesla Model 3. While its ambition was admirable; offering customers a way to get into a premium electric sedan for $30,000; the…
