Ilka Horstmeier, BMW Board Member, on Sustainability Goals, Social Responsibilities and More
To learn more about the company's initiatives in South Africa and other global initiatives, we sat down with Ilka Horstmeier, Board Member BMW
BMW Rules Out Price Cuts To Boost Sales As Demand Is Already Strong
BMW CEO Oliver Zipse told Reuters the German luxury brand has no intentions of lowering prices to increase its market share.
Neue Klasse-Based BMW i3 (NA0) Could Bring 5 Initial Variants at Launch Time
The base models might include the BMW i3 40 and BMW i3 40 xDrive, with a mid-tier offering in the form of the i3 50 and 50 xDrive
BMW Thinks Gen 6 Batteries Will Give It An Advantage Over Tesla
BMW Group production boss Milan Nedeljkovic believes Tesla will have to close the gap once Neue Klasse will be out with Gen 6 batteries.
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BMW Debrecen Plant Opens Training Center For Students
BMW has inaugurated the training center at the future Debrecen plant in Hungary where it’s already training the first 100 students.
2024 BMW 5 Series Marks Italian Debut With i5 M60 Brooklyn Grey Photoshoot
The BMW 5 Series G60 has touched down in Italy where the local division decided to put the spotlight on the electric M Performance model.
A Conversation with BMW CEO Oliver Zipse on Shaping the Company’s Future
Discover BMW's CEO, Oliver Zipse, revealing the roadmap to the company's exciting future. Click now for insights and innovation!
BMW Produces Round Battery Cell Samples To Prepare For Neue Klasse
At the Cell Manufacturing Competence Centre (CMCC) in Parsdorf, Germany, BMW is already producing Gen6 round battery cell samples.
BMW’s Design Chief Pleasantly Surprised by Positive Reception of Neue Klasse
Discover BMW's bold transformation and the Neue Klasse design - a leap into the future with a nod to the past. Click to explore!
BMW Says It’s Not Leaving China Where It Feels Like Home
Speaking at the Japan Mobility Show, BMW CEO Oliver Zipse said the company has no intentions of exiting China despite the European Union's EV subsidy probe.
BMW To Skip 2024 Geneva Motor Show As Social Media Takes Priority
After a multi-year hiatus, the Geneva Motor Show will return in 2024 but BMW, Mercedes, and Audi have already announced they'll not be there.
