Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW will also electrify lower-priced models

BMW will also electrify lower-priced models

BMW’s electrification plans will also include entry-level models, according to BMW CEO Oliver Zipse. Speaking at an event hosted by Bosch, Zipse stated: “We are not leaving the lower market segment. Even if you consider…

Some of BMW's Tech Secret Sauce is Made in Lisbon

Some of BMW’s Tech Secret Sauce is Made in Lisbon

Over 1,900 employees are working in the heart of Lisbon on BMW’s latest and greatest digital and infotainment systems. “Our technology works” is the the tech office’s motto, a joint venture between Portuguese company Critical…

Limited Edition BMW 3.0 CSL Spied in Germany Days Before Unveil

2023 BMW X1 xDrive28i with M Sport Package

2023 BMW X1 xDrive28i with M Sport Package

The 2023 BMW X1 xDrive28i is now arriving at U.S. dealerships, but ahead of its market launch, we had a chance to see it in real life. The full drive review is underway, but in…

Experience the Level 2+ Self-Driving in the BMW i7

Experience the Level 2+ Self-Driving in the BMW i7

The new BMW i7 and 7 Series models bring to market new and advanced self-driving features. And some of these Level 2+ autonomous driving functions are only available in the United States and Canada. During…

Test Drive: 2023 BMW i7 - The Electric King

Test Drive: 2023 BMW i7 – The Electric King

It was six months ago when I landed behind the wheel of a BMW i7 prototype. The test car was on its final testing legs before being unleashed into the world. Since, I’ve spent countless…

BMW launches Parking Payments Feature in Germany

BMW launches Parking Payments Feature in Germany

BMW has rolled out this week a new feature in their latest models. The BMW Parking Payments capability is, for now, only available in Germany. The idea of this feature is to book parking spots…