Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Video Gallery: New BMW 3 Series

Video Gallery: New BMW 3 Series

Earlier this month, BMW unveiled the sixth generation 3 Series Sedan. Similar to the new F20 1 Series and for the first time, the new 3 Series will be offered with a standard package and…

BMW says the M division would like to develop its own car

According to InsideLine and quoting Albert Biermann, head of product development at M, the performance division would like to develop its own car in the future. “From an engineering perspective we have the skills and…

BMW M Performance Accessories M3 DTM

“Sneak Preview” in Heidelberg: the BMW M Performance Accessories M3 DTM was presented to selected members of the public, consisting of BMW customers and guests, in Autohaus Krauth in Heidelberg this evening. Two days before…

Video Fifth Gear – Audi RS3 vs BMW 1 Series M Coupe

BMW model selection in the U.S. will become more diverse

BMW model selection in the U.S. will become more diverse

To maintain its lead and pull away from the competition, BMW plans to offer a larger model selection in the highly competitive U.S. market. According to new BMWNA CEO Ludwig Willisch, the company will certainly…

Car-to-x: When cars talk to each other

Car-to-x: When cars talk to each other

The key to intelligent driving, which is synonymous with energy-efficient and safe driving, is forward thinking. To help drivers plan ahead, vehicles from the BMW Group are already fitted with a large number of sensors…

World Premiere: New BMW S 1000 RR

Scarcely two years after the launch in 2009, BMW Motorrad is now presenting the revised model of this successful supersports bike, now with many optimized details. The primary objectives were even greater riding precision and…