Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

Is BMW bringing its M badge to BMW Motorrad?

A recent trademark filing suggests that BMW Motorrad has patented ‘M 1000 RR’, ‘M 1000 XR’ and ‘M 1300 GS’. It’s still unclear whether this is a collaboration between the two sub-divisions at BMW, or…

A look at the undercarriage of the new BMW M8 – VIDEO

Live photos of the BMW M8 Convertible

Live photos of the BMW M8 Convertible

Last night we attended the media introduction of the new BMW M8 Convertible, which was followed today by a scenic drive with the stylish droptop. The driving impressions are under embargo until October 9th, but…

We spotted again the 2020 BMW M760Li in Aventurine Red

We spotted again the 2020 BMW M760Li in Aventurine Red

The BMW M760Li is one of those cars that stops passersby dead in their tracks. It’s massive, brash, overly luxurious and, most importantly, sports a “V12” badge. Regardless of how you feel about luxo-barges, the…

Let’s render again the 2020 BMW M4 Coupe

Earlier this week, our friend Andrei Arvavarii put together a new render of the 2020 BMW M4 Coupe. The car featured the expected large kidney grille, with a mesh design, and the flashy Austin Yellow color. Now,…