Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
West Coast Customs works their magic on a BMW M4 GTS

West Coast Customs works their magic on a BMW M4 GTS

“Not unique enough.” The answer out literally on-top of the question when Chris Marino of Century West BMW was asked about his latest M-iteration. “The BMW M4 GTS deserves to look different and while there…

March 2017: BMW USA sales rose 3.3 percent

Sales of BMW brand vehicles increased 3.3 percent in March for a total of 31,015 compared to 30,033 vehicles sold in March, 2016. Year-to-date, the BMW brand is up 1.5 percent in the U.S. on…

The 2018 BMW X5 plays in the snow – VIDEO

Even though Spring is upon us, BMW continues its winter testing in Sweden, this time around with the next generation BMW X5. The BMW G05 X5, as is known internally, hides under its camouflage a…

BMW sales boss talks about the future BMW iNext

BMW Lifestyle presents five new Sport Collections

BMW Lifestyle presents five new Sport Collections

With five new collection lines ranging from Motorsport Heritage, Motorsport BMW, Golfsport and Yachtsport to Active, BMW Lifestyle has unveiled the perfect accompaniments for a sporty, active lifestyle brimming with energy and action – in keeping with the…

BMW launches dDrive dog basket

BMW launches dDrive dog basket

The sheer driving pleasure of a BMW is not exclusive to drivers. Furry passengers can now enjoy the BMW dDrive dog basket, which comes with an in-built fan so pets can experience the exhilaration of…

Now your MINI can be turned into a mobile street vendor

Now your MINI can be turned into a mobile street vendor

From April 2017 the MINI Convertible can be fitted with the new John Cooker Works package and turned into a mobile street vendor. The MINI Convertible receives a solid-oak food sales and preparation surface. This…

Here is the BMW M2 CS running on the Nurburgring

The wizards at M are in full force this week on the Nurburgring and having some fun testing several upcoming models. Earlier today we’ve seen the X3 M running hot laps at the Ring and…

BMW 8 Series plays on the Nurburgring – Video

The replacement of the 6 Series – as we’ve mentioned months ago – is coming next year. But ahead of its highly awaited debut, the resurrected 8 Series has to go through the high-speed purgatory…