Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
2019 BMW 750i Facelift live from BMW Welt

2019 BMW 750i Facelift live from BMW Welt

When the LCI of the BMW 7 Series first debuted, it was almost universally mocked for its simply enormous Kidney Grilles. With its new grille design, the new 7 Series definitely contends for the title…

Manhart Racing plans MHX4 600 with 600 hp

Manhart Racing plans MHX4 600 with 600 hp

The tuning scene is getting ready for the all-new BMW X3 M and X4 M power SUVs. The uber crossovers are launching later this year, so it comes as no surprise that many tuning shops…

BMW to open tech office in Tel Aviv

BMW to open tech office in Tel Aviv

Tel Aviv has been a tech center for years now, with new startups arriving on the tech scene every year, so it’s only fitted that BMW will tap into the Israeli talent for their upcoming…

Montblanc and BMW Unveil A Pricey Luggage Set

Here is the stunning BMW E31 M8 Prototype!

Here is the stunning BMW E31 M8 Prototype!

I remember it as it was yesterday. It was September 2010 when BMW has invited me to the BMW Museum in Munich for the official brand launch of the BMW i sub-division. It was for…

Exclusive photos of the refreshed BMW i8 Safety Car

Exclusive photos of the refreshed BMW i8 Safety Car

Live from Mexico, we bring you the first live photos of the recently refreshed BMW i8 Safety Car. In 2014, BMW i become the official vehicle partner for the FIA Formula E championship. For this…

Dieter May, Senior Vice President Digital Services leaves BMW

Dieter May, Senior Vice President Digital Services leaves BMW

BMW is losing yet another executive. Dieter May, 53, currently senior vice president digital service and business models for BMW, is leaving the company to become the Chief Operating Officer of Optical Semiconductors (OS) group, starting May…