One of the more fascinating cars in BMW’s lineup is the M760Li xDrive. It’s the very first performance variant of the BMW 7 Series, a car that’s never received a proper M variant. So the BMW M760Li is the closest thing we’ve ever had to an M7. It’s also one of the most exciting cars BMW currently makes, as it packs a monster V12 and blistering performance, while also being able to coddle passengers in supreme luxury. It’s a truly incredible machine.
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In RobbReport’s Car of the Year competition, the BMW M760Li came in at number 7, beating out the Mercedes-AMG S65 which came in at number 9. The RobbReport judges seem to have really liked the M760Li for its astonishing levels of speed combined with its luxury and technology. According to RobbReport’s Nick Nikolov, the BMW M760Li packs “sports-car performance in a luxury sedan that is unmatched”. And their own David Mosteller said, “The performance and stability, together with the comfort and safety, make it an amazing drive.” Though some felt it was too soft and not sharp enough.
Some were also a bit disappointed with its dated looking interior, which is a common complaint. As high-quality and high-tech as it is, the M760Li’s interior is a bit lacking in terms of style, compared to its competitors. Still, it’s a tremendously impressive car and one that beat out several excellent cars in this competition, such as the aforementioned S65, Ferrari GTC4 Lusso, Alfa Romeo Giulia Quadrifoglio and the Lexus LC500.
Admittedly, if you want something that’s brutally fast, incredibly luxurious, capable through twisty back roads and high-tech, there may not be a better car. The Mercedes AMG S65 isn’t as dynamic, the Jaguar XJR575 isn’t as luxurious and something like the Bentley Flying Spur is far too expensive. The only car we’d recommend over the M760Li in this class is the ALPINA B7 but that’s a very similar car anyway.