Photo Comparison: 2011 BMW M3 E90 Facelift vs. 2012 Mercedes-Benz C63 AMG Facelift

BMW M3, Featured Posts | January 28th, 2011 by 37
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The first photos of the facelifted 2012 Mercedes-Benz C63 AMG leaked on the interwebs today way ahead of its official unveiling at the 2011 Geneva …

The first photos of the facelifted 2012 Mercedes-Benz C63 AMG leaked on the interwebs today way ahead of its official unveiling at the 2011 Geneva Motor Show. As the BMW M3 Sedan received a design facelift in 2009, the 2012 C63 AMG goes through a series of cosmetic changes.

On the outside, the C63 AMG gets a set of SL-inspired headlamps. Car’s front fascia is new with rectangular daytime running lights, a wider center opening, a reduction in vertical gill count to one per side—and includes a grille with one fewer horizontal bar.

At the rear-end, LED taillights match the flashy front-end. The C63 AMG leaked features one of the Development Package models, which is visually differentiated by its carbon-fiber trunklid spoiler and two-piece front brake rotors with red calipers all around. The rear fascia also features a black diffuser portion now extending a little more up the bumper.

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The standard car will wear a new twin-five-spoke 18-inch wheel design.

Inside, the C63 gets the same updates as the C-Class models: a reworked dash with a 5.8-inch central display running a new interface and a crisp 4.5-inch color display in the gauge pod.

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AMG opted to retain the 6.2-liter V8 instead of fitting its new 5.5-liter biturbo mill, so output remains at 451 horsepower and 443 pound-feet of torque. The Development Package will reportedly stick around for 2012, raising output to 481 hp and nixing the 155 mph limiter to allow the C63 to top out at 174 mph.

The 2012 C63 AMG will go on sale this fall. Pricing hasn’t yet been announced, but car magazines speculate a price point around $61,000.

As with any new Mercedes or other competitors’ cars, we put together a comparison against its counterpart in the BMW lineup, in this case, the 2011 BMW M3 Sedan, E90 bodystyle.

In our opinion, the C63 AMG facelift is quite successful with design lines close to the SL model. The front-end is more aggressive and imposing. Inside, the new interior is a step-up from the previous iteration.

[Source: C&D via Autoblog ] [poll id=”71″]

37 responses to “Photo Comparison: 2011 BMW M3 E90 Facelift vs. 2012 Mercedes-Benz C63 AMG Facelift”

  1. Daniel Hoang says:

    The Pre-facelift versions of the Benz looks a bit nicer. I wonder if they changed any of the suspension settings around?

  2. StraightSix says:

    M3 received a facelift, but rear lights and front are of the old model in the pictures. Strange. Maybe I’m missing something?

  3. Br says:

    The interior of the M3 is so so crappy, looks like 10 years before the C. FOr the exterior, i will go for the BMW, but I will go for Merc for a better interior and more horsepower. I think that facelift versions of merc are always uglier than the older one. But see, Merc makes a different interior for facelift models but for BMW? For this M3, they didn’t change new headlghts for the facelift version..

  4. plaxico says:

    im sorry bimmer fans , Merc wins this lights out !
    look at that old M3 interior, look at those ugly fat buttons .Maaan ,Merc is 10 years ahead.

    Next challenge please!

    • Shincai says:

      And your mom is fat.

    • Heddlu_Cymru M5 says:

      I agree the Merc interior is better but owh-come-on-man… In fact, I still can fit myself comfortabally with that M3 interior. Looks less busy. Everybody is entitled to their own opinion, and I respect yours. Calling Merc 10 years ahead is ridiculous.

    • FreudeKing says:

      Please, these Merc interior lovers just have bad taste. They cannot tell the difference between the quality of a Toyota and a Rolls royce!

  5. JakeM says:

    What’s the point of these photo comparisons?

    Styling and design are highly subjective so there’s no correct answer. It’s all a matter of opinion anyway.

    Both cars look great to me. Aggressive and muscular and very Teutonic. Throw in an Audi S4 Avant and part of my dream garage would be complete.

  6. Me says:

    This is not facelifted M3…

  7. viper says:

    they both kick ass.although I prefer the Merc interior much much more than simple old school bmw.also the Merc has a much bigger engine and the feel must be different from the bmws 4.0l.also Merc is faster on straight without the limiter…..pity the new m3 will have even smaller engine and probably only in coupe , no limo nor wagon there.

  8. viper says:

    MB takes ‘facelifting’ way more serious than bmw , their facelift is much more visible and detailed than bmw’s. this C63 AMG is a jackpot

  9. e30i says:

    some of the people who post on this are so stupid it sickens me! THAT E90 INTERIOR WAS FROM 2004, THIS NEW INTERIOR IN THIS C CLASS IS FROM 2011. IF YOU DO YOUR MATHS CORRECTLY, THAT’S 7 YEARS MORE RESEARCH AND DESIGN PUT INTO THIS INTERIOR! Idiots seriously… compare the 2004 c class interior to the e90.

    • Tom says:

      Thank youuuu. i completely agree. there is NO design comparision cause it just isnt fair. even tho the m3 looks better

      next gen m3 will be a better and more fair comparision, deisgn wise

      • SoCal says:

        sorry, but all bmw interiors look basically the same…look at the center stack of the 5er, 6er etc…

        • Daniel Hoang says:

          BMW has done this many times. the BMW 3,5,7 from the 80s and late 90s has very similar interiors. Most audis and last gen Mercs had the same looking interior. Why are people complaining about similarites, the 3 brands has done it forever.

          I personally would pick both. The M3 for the track and the AMG for drag racing.

    • Horatiu B. says:

      Agree, the new interior will follow the design language seen in the newest cars, but of course with sporty accents.

      Soon we will talk to Marc Girard, Head of Interior design, and we hope he will give us some hints on what to expect.

    • viper says:

      DID YOU KNOW THAT these pictures ale legitimate and no matter how new ur bmw interior is 2010 , 2011 0r even 2013 , it will still look outdated next whatever MB car , you can compare 2000 SL model to the newest m3 facelifted whatever and still the SL interior would look light years ahead even today , not to mention this fl C class , its just stunning and imagine the S class , the new A8 the inside is perfect and at least 10years ahead.
      so dont bother if m3 interior looks old , it always does. same story with most of bmw’s , xcept new z4 who looks kinda fresh and modern.

    • Saiyanrace5 says:

      I’m an M3 man, but really the M let me down in that battle.  Clearly the merc come on top in every single corner.  Maybe, just maybe some of the guys in this room saw both cars online, specially the Merc.
      I saw both side by side in Stamford CT, and i got to say let wait for the next M3 Generation.  Let just stop the comparison for now.

  10. Interior wise, the Merc is better by a mile. From the front view the Merc looks more edgier and badass than the BMW, same from the side angle although I’m sure the black rims and tires also play a part in that. The BMW looks more elegant whereas the Merc is sportier and more aggressive. For my money I would pick the Merc.

  11. tweer says:

    LOL mercedes still trying to make sporty cars, try making ones that don’t fall to bits first.

    • Shudu says:

      the question is have you tried test driving the Merc c63 ?If you havent go book for a test drive buddy and trust me you will have a different opinion.

  12. e30i says:

    I’ve been thinking about it, and IMO the perfect interior would be the e46 dash, but with black panel radio, climate control and instrument cluster. that would just be perfect. Beige leather with piano black inlay with all the black panel stuff like on a 5 series. Like a mix between the f10 interior and the e46. sort of like fitting an old victorian house with modern heating

  13. AKSHAT says:

    INTERIOR : MERC =8/10
    BMW =10/10
    BMW =8/10
    SIDE: BMW =10/10
    BACK :BMW=10/10
    ENGINE (LOOKS): BMW:10/10

  14. MoFo says:

    If i had the money … i thing i would go with the Merc … just for the awsone sounds it makes.

    Anyway … i dont’t think anyone here can get the best out of these cars so the would feel the diffrence between them.

  15. PSKUNDJUKA says:


  16. Ali_chehab91 says:

    C63 is wayyyy much better to be compare to such cars!!! 

  17. wow! i am a big fan of bmw and it`s amazing thate you bring this photos to you blog. I saved some of them in my bmw archive. I collect pictures with this car. Thank so much!

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