BMW i

With more than €10 billion invested, BMW’s Neue Klasse must succeed. Thankfully, early signs are promising. The debut model is off to a strong start in its home market. In the six weeks since the…

BMW Group Romania hosted the local debut of the new BMW iX3, marking the first public appearance of a Neue Klasse model in the country. The event took place in Bucharest where journalists and invited…

Although it’s already been a month since BMW unveiled the iX3, it’ll still be a while before deliveries begin. In fact, series production hasn’t even started yet at the new Debrecen plant in Hungary. The…

BMW is reviving the i3 name for its first Neue Klasse sedan — a car that promises up to 900 km of range, 400 kW charging, and M-level performance. Here’s why the 2026 BMW i3…

BMW has poured over €10 billion into Neue Klasse to develop a broad range of electric vehicles. But investing in the future isn’t just about spending vast sums on products. It’s also about investing in…

If you find the new iX3’s design a bit too soft, this rendering should change your mind. It offers a much more aggressive interpretation of BMW’s fresh design language set to define all Neue Klasse…

BMW is prioritizing Europe for the market launch of the second-generation iX3. Customer deliveries are scheduled to begin on the Old Continent in March 2026. If you’re in the United States, you’ll have to wait…

United Airlines and BMW of North America have quietly pulled off one of the more interesting collaborations in travel this year. Over the summer, the two companies completed more than 14,000 BMW tarmac transfers for…

BMW’s Neue Klasse era is about to enter full swing with the upcoming BMW i3 Sedan (NA0), the brand’s next-generation electric 3 Series. Built entirely on the new Neue Klasse platform, this isn’t a modified…

Why did BMW choose to debut the new iX3 as its first Neue Klasse model in the modern era? Because as much as we love cars, SUVs pay the bills. Still, Munich knows sedans will…