World Premiere

BMW Highlights for Geneva Motor Show Revealed

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BMW K 1600 Grand America Makes World Debut in Milan

BMW Motorrad expands its range in the full dresser touring segment with the addition of a model designed specifically for comfortable travel. The BMW K 1600 Grand America sees its premiere at the world’s biggest…

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WORLD PREMIERE: BMW X2 — Small, Quirky, Cool

Style and tech are everything, today. Today’s modern youth is far more concerned with how a car looks and how many gadgets it has than how it actually drives. Millennials aren’t concerned with how a…

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WORLD PREMIERE: 2018 BMW M550i xDrive

BMW’s new G30-generation 5 Series has been garnering quite a bit of praise for bringing performance back to the top of BMW’s priority list, or at least close to the top. That trend continues with…

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WORLD PREMIERE: 2017 BMW 530e iPerformance

Awhile back, we learned that BMW would be making a bit of a strategy shift, adding more focus on highly-efficient hybrid and electric models. BMW wants to boost its plug-in hybrid model portfolio by adding…