Why Fake Gear Shifts Might Be Exactly What BMW’s Performance EVs Need
The fight over “feel” is becoming the next battleground for BMW’s electric M cars.
The fight over “feel” is becoming the next battleground for BMW’s electric M cars.
BMW M announced that the Hans Zimmer and Renzo Vitale produced a distinctive driving sound specially for electric M cars
Markus Flasch, the new CEO of BMW M, has reaffirmed the company's commitment to electrify its future models with a model in the not so distant future
Van Meel says the M Division is still interested in that segment, but a better suited model would be one from the M Performance Automobile sub-division.
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