Innovation Days

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BMW Group Innovation Day 2012: Efficient Dynamics

BMW Group Innovation Day 2012: Efficient Dynamics. With the Efficient Dynamics development strategy, the BMW Group assumes a leading role in the entire automotive industry. The whole fleet in focus: the BMW Group continues to…

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Innovation Days – Electrification

Munich, Germany – BMW’s strategy for providing transportation involves what they describe as ‘three powertrain pillars’, internal combustion engines (ICE), hybrids, and electric motors. The trick with plug in hybrids and electric vehicles is to…

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Innovation Days – Light Weight Construction

Munich, Germany – The last stop of the day for the English speaking journalists at BMW’s Innovation Day was Light Weight Construction. Various pairs of parts were arrayed around the room, with a production part…

BMW’s Green Driving Assistant

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BMW Remote Controlled Parking

Buried in the long press release published last week by BMW around the 2010 Innovation Days, lays an important section on an interesting feature: Remote Controlled Parking. Here is how BMW describes this innovative technology:…

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BMW makes self-drive car with Active Cruise Control

Technology has changed, changes and will always change our lives. Looking back only ten years ago, one can only appreciate the technology advancements that took place across industries, and especially, in the automotive world. From…

BMW: Mobility of the future

BMW’s Press Release on Mobility and the future for the brand. The world, and with it the sphere of individual mobility, is in a state of environmental, economic and social upheaval. Global developments such as…