Tag Archives: BMW i3 Super Bowl

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BMW USA sees early success with i3 Super Bowl commercial

Interesting, Others | January 29th, 2015 by Horatiu Boeriu

The ad concept for “Newfangled Idea” was devised by NYC agency Kirshenbaum Bond Senecal + partners and the BMW i3 commercial has seen early success

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The Internet was scary, but electric vehicles shouldn’t be

BMW i | January 28th, 2015 by Nico DeMattia

Change is always scary. New technologies that change the way we live will always make the masses nervous. It’s understandable, really. We get very used …

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Will the BMW i3 Super Bowl Commercial be successful?

Videos | January 27th, 2015 by Tom Moloughney

The commercial begins with a flashback to a live filming of NBC’s Today Show in 1994 with Katie Couric and Bryant Gumbel talking about the internet

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Here is the BMW i3 Super Bowl Ad – “Newfangled Idea”

BMW i, Videos | January 26th, 2015 by Horatiu Boeriu

Here is the BMW i3 Super Bowl 2015 ad. BMW will be returning to the big game with “Newfangled Idea,” featuring Katie Couric and Bryant Gumbel.