BMW Neue Klasse EVs Will (Eventually) Be As Profitable As ICE Cars
BMW CEO Oliver Zipse projects Neue Klasse EVs will reach the same profitability level as gasoline cars once production fully ramps up.
BMW CEO Oliver Zipse projects Neue Klasse EVs will reach the same profitability level as gasoline cars once production fully ramps up.
BMW CEO Oliver Zipse says automakers shouldn't focus just on EV-friendly countries because other regions of the world still rely on ICEs.
BMW boss Oliver Zipse claims it would be premature to force automakers to build only EVs as the ICE still reigns supreme as far as sales.
BMW's CEO since 2019, Oliver Zipse will hold the position of ACEA President for a second term in what will be a busy 2022.
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BMW CEO Oliver Zipse recently took a shot at Tesla and its quality issues, as well as its premium car status.
Oliver Zipse, BMW CEO and president of the European Automobile Manufacturers' Association, says production issues will continue.
During a recent interview, BMW CEO Oliver Zipse defended the brand's recent efforts into electrification.
BMW CEO Oliver Zipse recently spoke about potentially thinning its lineup of coupes, while also increasing its Toyota partnership.
During a recent interview, BMW CEO Oliver Zipse spoke about the future of the brand's environmental impact and sustainability.
Newly announced BMW Group CEO Oliver Zipse recently spoke to journalists about how flexibility is the key to electrification.