3 Series
BitDefender, the provider of internet security solutions, has announced the launch of its “Enjoy the Ride” Facebook campaign, aimed at raising awareness of BitDefender’s efforts to protect users of the social network. The campaign, which…
Horatiu Boeriu / May 6, 2011
MINI
Kris and Dani were visibly relaxed as they climbed out of their MINI John Cooper Works WRC cars with the legendary numbers 37 and 52 after the shakedown at the Rally Italy. The car’s first…
Horatiu Boeriu / May 6, 2011
BMW M3
So what do you get if you just picked up a totally awesome BMW M3 Convertible and you have another $6,000 to spare? You dress it up with BMW Performance accessories, in this case, with…
Manny Antunes / May 6, 2011
6 Series
At the press launch in Cabos Mexico, BMW film crew produced another video of the new 650i Convertible. The new high-end convertible goes on sale this month at a base price of $91,375, followed by…
Horatiu Boeriu / May 6, 2011
6 Series
Ultimate Photo Gallery: BMW 6 Series Convertible in Los Cabos
by Horatiu Boeriu / Date: May 5, 2011
MINI
A rocking MINI by DSQUARED² for the 2011 Life Ball. Initial sketches of the Charity MINI are presented in Vienna. Press Release: Dean and Dan Caten, better known as the designer duo DSQUARED², yesterday presented…
Horatiu Boeriu / May 5, 2011
Videos
Unfair comparison? Unorthodox? Fair race? BMW engages Rico and Nico, two friends, that were having the ultimate debate: BMW M3, the superstart from M lineup, versus BMW S 1000 RR, the “M bike”. BMW gave…
Horatiu Boeriu / May 4, 2011
1 Series
Last year, BMW’s marketing agency began a worldwide search for siblings to feature in the BMW campaign ONE ORIGIN. TWO ORIGINALS. The agency was looking for a pair of brothers or sister pairs with different…
Horatiu Boeriu / May 4, 2011
Interesting
“The concept cars at the Concorso d’Eleganza Villa d’Este represent a rare opportunity to see these prototypes in close proximity, outside the context of the dazzle of the international motor exhibition circuit, a chance to…
Horatiu Boeriu / May 4, 2011
Interesting
There’s a life long question that we’re faced with everyday: are pay services always better? Or are free apps just as good? I set out to answer just that. BMW has been selling Sirius Satellite Radio…
Manny Antunes / May 3, 2011
Featured Posts
While all-wheel-drive, a higher ride height and four doors all play their part in shaping MINI’s new Countryman, the mission objective has always boiled down to one thing: space. As MINI’s younger customer base transitions…
Shawn Molnar / May 3, 2011