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50 Years ALPINA - Video

50 Years ALPINA – Video

German automaker ALPINA celebrates its 50th birthday this year. The company was founded in 1965 by Burkard Bovensiepen, a member of the Bovensiepen family of industrialists. The beginnings of Alpina found its roots in 1962…

MINI gets a new logo and branding

MINI gets a new logo and branding

The BMW Group unveiled the MINI brand’s new product and brand strategy at the MINI Clubman world premiere yesterday in Berlin. Design, authenticity and long-term value define the new brand image, which will initially be…

MINI offers Car-sharing solutions for private vehicles

MINI offers Car-sharing solutions for private vehicles

Another milestone in the MINI innovation offensive will be a car-sharing solution for private vehicles. Society’s shift towards a “sharing economy” also fuels the success of the car-sharing concept DriveNow, which benefits to a large…

Jaguar teases the F-Pace

BMW's MINI brand gets new logo, new goals and strategy

BMW’s MINI brand gets new logo, new goals and strategy

The BMW Group is realigning the MINI brand’s product and brand strategy. At the world premiere of the new MINI Clubman in Berlin, Peter Schwarzenbauer, member of the Board of Management of BMW AG, responsible…

Do you need anything more than a BMW 320d?

Do you need anything more than a BMW 320d?

Chris Harris borrowed a BMW 320d to travel to the Nurburgring for a VLN race and impressed by the car, he poses the question: Do you need anything more than a BMW 320d? The little…

First videos with new MINI Clubman - Videos

First videos with new MINI Clubman – Videos

The new MINI Clubman made its world debut earlier today, just a few months before its auto show debut in Frankfurt. In its third-generation, the F54 Clubman abandons the sub-compact league and moves up the…

Three generations MINI Clubman

Three generations MINI Clubman

In 1969, under the ownership of British Leyland, the Mini was given a facelift by stylist Roy Haynes. The restyled version was called the Mini Clubman and was intended to replace the upmarket Riley and…