Shortly after the launch of the new BMW i8 Roadster, the Munich-based automaker is releasing a mild aerodynamics package for the beautiful two-seater open top. Since the i8 has already gone through an extensive aero…
In 2019, BMW will retire its rear-wheel drive platform for the 1 Series hatchback and replace it with the new FAAR (Frontantriebsarchitektur) front-wheel drive architecture. Along with the change in architecture, the new 1 Series will also…
The phenomenon made up by the M Performance cars and aftermarket parts is not showing any signs of slowing down. Originally launched back in back in 2007, the M Performance parts catalogue was initially limited…
We partnered up with BMW of North America to create a unique exterior wrap for the all-new BMW X2. The four finalists will have their wraps produced and featured on BMW X2 vehicles which will…
This current-generation BMW M5 is probably the best Bavarian currently on sale. It’s so good at so many things and it really does have a whiff of that old-school M car scent that fans have…
BMW fans’ love with the Gran Turismo models has been documented over the years, and the controversial model has been the topic of many discussions. Yet, that has not stopped BMW for coming out with…
Today marks the market launch of BMW’s highly anticipated wireless charging solution for iPerformance cars. BMW has been talking about it for over a year, in anticipation of the launch of their new BMW 530e…
BMW announced, when the BMW M8 GTE was unveiled, that a documentary about how it came to be was in the making. Dubbed Mission 8, the documentary will follow the production process, the hiccups the…
The recently unveiled BMW Concept M8 Gran Coupe was displayed this weekend at the 2018 Concorso d’Eleganza in Italy. The annual Concorso d’Eleganza Villa d’Este event is hosted by BMW Classic and along with many…
Sports cars are all about emotion. Throw performance figures out the window, sports cars are designed to put a smile on the driver’s face, engage the driver, make the driver feel alive. Performance is not…
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