Interesting

Empire BMW – Part 3

We all know they manufacture cars, but just how vast is the BMW Empire and how diversified is their portfolio? Welcome to the 3rd and final installment of the Empire BMW series where we take…

BMW? No Thank You.

A while back I wrote a column and asked the question: “Why BMW?” https://www.bmwblog.com/2011/11/28/column-why-bmw/ The response was massive and people from all corners of the world shared their thoughts and feelings as to why BMW…

Understanding Battery Capacity Loss

Understanding Battery Capacity Loss

BMW is on the precipice of stepping into the future of personal mobility. The electrification of the automobile is inevitable; however the question facing the industry is when should they jump in and bring an…