BMW uses Instagram for a family reunion
BMWRoadTrip Instagram account tells the story of two brothers – Emile and Sam Hurly – who reunited after three years for a scenic drive in California.
BMWRoadTrip Instagram account tells the story of two brothers – Emile and Sam Hurly – who reunited after three years for a scenic drive in California.
BMW Group financials are in great shape, according to BMW CEO Harald Krueger in a recent speech at a quarterly press conference. However, tightening competition from Mercedes and Audi might see the Bavarian company lose…
Jon Miller has partnered with Arya Omidvar to offer a higher quality track day experience that they are calling High Performance Driving University (HPDU).
With the market launch of the first plug-in hybrid versions of the BMW core brand models production of BMW eDrive components in Dingolfing is scaling up. Ever since the launch of the first BMW i…
Not long ago, BMW announced that in the future, its engine line-up will be made up of more efficient and more powerful modular engines. What that meant was that they would be sharing a lot…
With the launch of BMW Connected in August in selected European markets, BMW is bringing out an all-encompassing digital concept that provides a seamless services experience covering all aspects of personal mobility. Using a flexible…
It’s hard to believe it these days but BMW as a brand was introduced to the US market rather late, using a couple of interesting marketing schemes. When it comes to M cars, the first…
Now that Jeremy Clarkson and his two companions are no longer with Top Gear, their reviews are truly missed as is their input on various topics. Sure, the three will star in The Grand Tour…
Last year BMW claimed that the new 7 Series will bring out a plethora of technology premieres for both the brand and the auto industry. When the luxury sedan finally arrived, it was filled with…
Back in May, the world was surprised to learn that BMW was already starting to roll out ‘special edition’ models of its current M3. Apart from the Competition Package models, the Germans also took the…