Design Chief: “In China, BMW is seen as a luxury object, in America as a sportscar”
We gained new insights into BMW Designworks' inner workings through a recent Adrian van Hooydonk, BMW Design Chief
We gained new insights into BMW Designworks' inner workings through a recent Adrian van Hooydonk, BMW Design Chief
To be operational in 2025, the new BMW Debrecen factory in Hungary will build the first electric vehicles on the Neue Klasse platform.
Frank Stephenson projects the advancements made in AI will prompt automakers to cut back on the number of designers.
Find your dream 2023 BMW M5! Get the inside scoop on specs, performance, and features with our comprehensive buyer's guide.
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BMW recently took the top spot in Consumer Reports' 2023 annual brand ranking, beating out the last winner, Subaru.
The new design studio covers 16,500 square feet, making it the largest of the three global Designworks studios.
This new render shows off what the upcoming second-generation BMW X2 might look like, based on spy photos.
Last month, the BMW i7 reportedly accounted for 43 percent of 7 Series sales, making it the most popular variant for 2023.
Some new spy photos show off the upcoming next-gen 2025 MINI Countryman EV doing some public testing in the snow.
Now that the G81 BMW M3 Touring is finally here, let's take a look at where it places among BMW's best all-time wagons.
ALPINA CEO Andreas Bovensiepen was recently on The Smoking Tire podcast to discuss the future of the brand and BMW.