Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW iDrive Touch market launch in July 2013

BMW iDrive Touch market launch in July 2013

This past summer BMW revealed their biggest upgrade to the iDrive Navigation System since its inception. Along with a wide range of hardware and software upgrades, the Munich-based engineers also introduced a new way the…

SEMA 2012: BMW Photo Gallery

SEMA 2012: BMW Photo Gallery

Every year around, Las Vegas hosts the annual SEMA event. Specialty Equipment Market Association (SEMA) is an industry event that covers muscle cars, classics, luxury vehicles, sport compacts, street rods, light trucks (off-road and sport…

Video: What’s like to drive a BMW ActiveHybrid

BMW releases a video featuring different people who drive ActiveHybrid models and share their experience with others. In the U.S., BMW offers three hybrids, for each one of the 3, 5 and 7 Series models….

Video: BMW E30 – The Ultimate Plowing Machine?

BMW’s famous slogan “The Ultimate Driving Machine” goes through a small iteration during the winter season. Chicago-based company Nordic Auto Plow takes on the challenge to transform the iconic E30 3 Series into “The Ultimate…

Video: G-Power 1M V8 goes 0 to 314 km/h

Alessandro Zanardi gets to drive a BMW M3 DTM

Alessandro Zanardi gets to drive a BMW M3 DTM

Thanks to the support of BMW, Alessandro Zanardi (IT) will add another chapter to his already remarkable sporting career: on Thursday 8th November the Italian will take to the track at the wheel of the…

E65 BMW 7 Series in second recall

BMW of North America said it will recall 45,500 of E65 7 Series from model years 2005-2008 to correct a flaw that could cause a parked vehicle to roll away. This is the second recall…

Video: BMW M135i from 0-260 km/h

Video: BMW M135i from 0-260 km/h

One of the most fun BMWs to drive these days is the hot-rod M135i. The super sporty hatch is the European journalists’ darling which explains why we couldn’t find one yet in the press garage…

BMW M Performance at the Essen Motor Show 2012

BMW M Performance at the Essen Motor Show 2012

Just a few weeks after the triple triumph at the German Touring Car Masters (DTM), the BMW appearance at the Essen Motor Show 2012 is inspired by the brand’s sensationally successful comeback season. The current…