Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

BMW i3 with cloud-based connectivity

BMW’s in-house developed intelligent app technology allows rapid in-car integration of the latest digital services and apps. One example is the research app being debuted by Nokia’s navigation subsidiary HERE at its stand at the…

BMW 3 Series history. The third generation E36

The E36 3 Series models were sold from 1991 through 1999 and their design have been many times labeled as the “Dolphin Shape”. It was the successor to the E30 3 Series and was eventually…

Oldie but goodie: BMW E60 M5 Tested by Tiff Needell

Oldie but goodie: BMW E60 M5 Tested by Tiff Needell

Despite its controversial Bangle-design, the BMW E60 M5 remains one of the most exciting M5 models ever built. The BMW M5 needs no introduction anymore and everyone acknowledges that the M5 has been, as Mr….

BMW Announces Price Adjustment in the US

Who has a nicer butt?

Before the new 2016 BMW 7 Series is fully unveiled – sometime in the summer of 2015 – we decided to compare it against the Mercedes-Benz S-Class

BMW to introduce BMW Laserlights and OLED technology

BMW to introduce BMW Laserlights and OLED technology

At the Consumer Electronics Show (CES) in Las Vegas from 6 to 9 January 2015, BMW presents a concept vehicle that showcases the kind of lighting innovations we can expect in the future, while at…

BMW hopes to launch DriveNow car-sharing in Seattle

BMW hopes to launch DriveNow car-sharing in Seattle

The popular Car2Go car-sharing program launched in Seattle nearly two years ago and it has seen great success with more than 59,000 drivers and 500 vehicles in the fleet. Due to the popular demand in…