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CNBC’S “BMW: A DRIVING OBSESSION” WILL PREMIERE ON JULY 13TH

Interesting | July 9th, 2011 by Horatiu Boeriu

CNBC’s “BMW: A Driving Obsession” will premiere on Wednesday, July 13th at 9pm ET. The documentary will repeat that evening at 10pm ET, 12am ET …

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Editorial: Tri Turbo and Electrical Assist

Interesting | July 9th, 2011 by Hugo Becker

The triple turbo talk continues unabated, this time with a bit of a twist, electric turbo. Not so fast! Electric turbo? If a turbo was …

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Rumor: New BMW M3 with tri-turbo engine and 450 hp

Featured Posts, Rumors | July 8th, 2011 by Horatiu Boeriu

According to UK magazine AutoExpress, the next generation BMW M3 would feature a fresh 3.3 liter six-cylinder tri-turbo engine. The rumormill also churns out that …

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European Delivery Step 2 – When Dreams Come True

BMW European Delivery, Featured Posts | July 8th, 2011 by Shawn Molnar

Welcome to the Welt.  It’s been quite a journey for most of you; how was your flight?  Time to lose the jet lag and get …

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Editorial: The Perceptual Confusion of BMW’s Platform Philosophy and FWD

Interesting | July 7th, 2011 by Hugo Becker

We’ve been down this road before, but as we near the approach of the first production FWD BMW, there appears to be a bit of …

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Editorial: Carbon Future

BMW i, Featured Posts | July 6th, 2011 by James Bachici

Exploring the focus towards carbon in all of its applications within BMW and on the global stage. Carbon. The 6th most abundant element in our …

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BMWNA CEO: “We will be expanding into new niches”

Interesting | July 5th, 2011 by Horatiu Boeriu

In a recent interview with Automotive News, BMW of North America CEO, Jim O’Donnell, offered more insight into the brand’s future plans and upcoming cars. …

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