Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
World Premiere: ALPINA B6 Coupe - 540 horsepower

World Premiere: ALPINA B6 Coupe – 540 horsepower

ALPINA expanded its model range with the all-new ALPINA B6 BiTurbo Coupe. The Buchloe-based company just took the wraps off their latest B6 model which receives the usual ALPINA treatment and significant power upgrade. The…

Video: New BMW M5 reaching 314 km/h

Video: New BMW M5 reaching 314 km/h

Sport Auto magazines takes the 2012 BMW M5 to the race track and records on camera a mind blowing top speed of 314 km/h or 186 mph 195 mph. Earlier this month, the same automotive…

CLP Automotive BMW X6 Bruiser

CLP Automotive BMW X6 Bruiser

German tuner CLP Automotive adds a new widebody kit to the BMW X6 Sports Activity Coupe. The newest offering called “Bruiser” gives the X6 a more aggressive look by widening the track 2 inches and…

BMW to supply diesel engines for Toyota

BMW to supply diesel engines for Toyota

BMW is slowly becoming an engine provider for automakers. In the past we have heard about deals between BMW and SAAB, PSA Group and more recently General Motors. And today, a report by Nikkey Business…

2011 Essen Motor Show: AC Schnitzer BMW 1 Series

First Spy Video: F33 BMW 4 Series Convertible

First Spy Video: F33 BMW 4 Series Convertible

Our sister-magazine BimmerToday brings us the first spy video of the all-new BMW 4 Series Convertible. Internally built as the F33 platform, the new and redesigned convertible will make its debut in 2013. As seen…

Location-Based Startups Partner with BMW

Location-Based Startups Partner with BMW

BMW becomes every day more involved with startups and new technologies. Last month, location-based services app Glympse announced a partnership with BMW. The app enabled Prague residents to sign up to test drive a BMW…

BMW plans to revolutionize the way cars are sold

BMW plans to revolutionize the way cars are sold

With the launch of the new i sub-brand, BMW plans to revolutionize the process of selling car. According to Tim Abbott, BMW UK Managing Director, the company aims to move away from the traditional way…