BMW 320i Online Configurator now on

3-Series | January 16th, 2013 by 8
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BMW of North America surprised everyone at the 2013 Detroit Auto Show with the announcement of a new entry-level 3 Series coming to the United …

BMW of North America surprised everyone at the 2013 Detroit Auto Show with the announcement of a new entry-level 3 Series coming to the United States. Sporting a TwinPower Turbo 4-cylinder engine, the new BMW 320i Sedan goes on sale in late-Spring 2013 with a price tag of $33,445. The 2.0 liter TwinPower Turbo 4-cylinder engine produces 180 horsepower at 5,000 rpm and 200 lb-ft of torque from 1,250 rpm – 4,500 rpm. 0-60 mph acceleration for the 320i Sedan is estimated to require only 7.1 seconds with either transmission choice. Top speed is an electronically-limited 130 mph

Along with the new 320i Sedan, the BMW 320i xDrive Sedan featuring BMW’s intelligent all-wheel drive system will also be available from $35,445 (including $895 Destination & Handling).

Preliminary fuel consumption estimates for the 320i with 6-speed manual transmission are 22 City / 34 Highway, while 23 City / 33 Highway are estimated for the 320i equipped with 8-speed automatic. The 320i xDrive model is expected to achieve 22 City / 33 Highway.

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A Sport Package is available for both the 320i and 320i xDrive. For the 320i the package includes 18-inch light-alloy wheels with summer tires and increased top speed limiter, sport seats, M sport suspension, M steering wheel and anthracite headliner. All-season tires with 130 mph speed limiter may be specified in place of the performance tires. For the 320i xDrive the Sport Package includes 18-inch light-alloy wheels with all-season tires, sport seats, M steering wheel, and anthracite headliner. Summer tires with increased top speed limiter can be ordered in place of the all-season tires.

Several other equipment packages are also available for the 320i Sedan, including Cold Weather Package, Premium Package, Driver Assistance Package, and Lighting Package. The full complement of exterior colors from the 328i Sedan is available, with exception of Estoril Blue Metallic which requires M Sport Line (unavailable on 320i). 320i buyers will also enjoy a choice of standard Leatherette or optional Dakota Leather upholstery, both in a choice of Venetian Beige or Black.

To configure your own BMW 320i or 320i xDrive, head over to www.bmwusa.

8 responses to “BMW 320i Online Configurator now on”

  1. Michael says:

    This models placement is awfully close to the already introduced 328i in price. If I am not mistaken they achieve the same fuel economy as well so I view the two offerings together to be somewhat redundant. I realize the motivation is to offer a 3 at a closer price point to its lower competitor (the Audi A4) but is the fact that a BMW will cost you more inherently anything other than appealing? Plus with BMW’s maintenance plan it’s still a no brainer. I realize the 3 series is no Rolls-Royce but I see no point in offering another model entirely to chase after that lower market share. Whether you agree with it or not part of the mainstream appeal of a BMW is that they have a higher cost. That translates into desirability.

  2. TheBingoBalls says:

    If I wanted to buy a car and tune it, why wouldn’t I be looking at a 320? I don’t care about the luxuries, I just want the chassis and engine to build on. While it’s not the same exact engine as a 328, it’s still a detuned N20. The difference between a 320 and 328 is about $4k – that is a lot for performance modifications/tuning. That’s the beautiful thing with turbo’s, I mean there really isn’t a reason to get a 335 unless you want to have a straight-six and you’re going to do some extreme tuning that a N20 wouldn’t be able to handle but for the most part, you could actually save a lot of money if you’re into tuning.

    Of course, if you want the luxuries, you’d have to step up to a 328 and maybe even a 335 but for the car enthusiast, the 320 is just a smart buy. I don’t know why many people think the 320 is some lowly runt of the group. Yes, maybe you can make that argument with the E90 and the 323 because it’s a NA engine, there isn’t a lot of tuning potential but with the N20? I’m sure someone could tune a 320 to meet or even pass a 328 while saving money.

  3. Michael says:

    To TheBingoBalls: I’m not sure how many mainstream buyers (not enthusiasts) will purchase a brand new BMW with the perception that it needs modifications and tuning just to be up to par.

    The WSJ just did a short video on this vehicle titled “BMW Enters Discount Luxury Market”. I am sure that’s exactly what the guy who just spent $50k on his highly equipped 335i wants to hear. Not to mention the people who spent even more on 5s and 7s.

    • TheBingoBalls says:

      Oh no doubt that the primary market is those that want to enter the luxury market. My comment was more towards to all the people who claim they’re enthusiasts but talk ill about the lowest trim like it’s incapable of anything and is just a poser car. All those purists/enthusiasts say they basically want a stripper car because they want the experience the car without having to deal with all the electronics but they’re they ones buying the 335’s and even the 328’s which are fully loaded but then don’t really acknowledge the potential of a 320 if one can put time into one.

      Again, the tuning potential may be greater with the straight-six, but I imagine it would be for extreme applications so it wouldn’t necessarily apply to the average enthusiast. Like I mentioned in my other post, the savings between a 320 and 328 could be as low as $4,000 and can get as high as $6,000 and that’s a lot of money that could used towards a 320 for a “drivers” car through aftermarket parts if there are parts and tunes available.

      Also, I just noticed that you don’t have to deal with any lines which is a HUGE plus.

  4. LaMa says:

    wrong choice of engine. Marginally better fuel economy then the 328i and lot weaker (65HP) yet little cheaper. The 320d with same performance (181HP) and 80% better fuel economy (51mpg) and only 13% higher price then the 320 would have been the one to bring to the US.

    BMW denies the 4cyl diesel from the US market but once they would try, they couldn’t keep making enough. Although one thing for sure, the 4 cyl diesel was a very problematic engine and had lots of trouble. If they do it here, the lawsuits will wipe off the profit from the books in one quick minute. Hundreds if not thousands of engines failed due to a intake flap trouble which was never included in a recall by BMW.

    Anyway I don’t care for this engine at all. Its not bad but pointless.

    • TheBingoBalls says:

      Depends on how you look at it. I’ve driven E30’s and E46’s but I’ve never owned one to say and acknowledge the experience of a BMW 3-Series. When the E90 was released, I had the choice between the 325 and 330. I could’ve gone for the 330 but since it was going to be my first BMW, I didn’t want to jump on the 330 because I didn’t think it would make sense to just jump on the highest trim being new to owning BMW’s, I wouldn’t be able to tell the difference or appreciate it until I become more familiar with it.

      Now having driven the 325 for 6 years now, it’s not that slow and it’s definitely not quick or fast but I could now use this as a base to compare future BMW’s I may purchase. Would I want a subtle daily driver like the 325 that still makes it fun to drive or would I want a bit more?

      I don’t doubt that people who just want the badge may or may not jump all over this, but at the same time, for people who aren’t sure or aren’t familiar with BMW, this offers them a cheaper way of getting into the brand. Just from buying the 325, I know I would never need a 335 so cars like the 320, there definitely is a purpose for it.

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