New Rendering: 2013 BMW i3

BMW i | April 29th, 2011 by 12
BMW_i3_L_01

In 2013, BMW will bring to market their first mass-production electric vehicle. Dubbed i3, the Megacity EV is the first model to emerge under the …

In 2013, BMW will bring to market their first mass-production electric vehicle. Dubbed i3, the Megacity EV is the first model to emerge under the Project i umbrella, a BMW initiative that started five years ago. Part of the new BMW i sub-brand, i3 is one of BMW’s biggest bets in its entire history and along with the i8 sportscar, will have an important impact on the company’s future.

Project i lays under the umbrella of maximum sustainability: from the production process, starting with the first supplier, through to component recycling at the end of the vehicle life cycle, sustainability based on the three cornerstones of eco-friendliness, economic efficiency and social compatibility must be the main process driver.

New Rendering: 2013 BMW i3

To maintain some of its core values, BMW will offer the 2013 i3 with a rear-wheel drive platform. The car will be built in Leipzig, Germany and will make extensive use of carbon fiber materials, ultra-light components that would help with the weight issue. Aluminum parts will harmoniously integrate with carbon fiber to offer increased safety.

The combination of carbon fiber and aluminum will offset as much as 350 kilograms (772 pounds) of additional weight from battery and electronic components, Klaus Draeger, BMW’s development chief, told Bloomberg earlier this year. BMW is building its electric drivetrain as well as its battery, in-house. In the development of the battery, BMW’s partnerSB LiMotive will contribute with the battery cells. SB LiMotive is also supplying battery cells for the ActiveE vehicle that goes in a pilot across this fall.

The Megacity family will carry on BMW’s core values and according to BMW executives, will look and drive as a premium product, and will not be a compromise between looks, performance and safety. Quoting Van Hooydonk, “the car looks solid, with a higher riding position that inspires safety. Some iconic BMW design elements might be omitted in the MCV, but other new design elements will be introduced that in their turn, could turn the car into a sub-brand.

At launch, Megacity will be offered in a two-door, four-seat configuration. The car will measure around 157 inches. In the future, the MCV sub-brand will include two additional models. First one due in 2015 and dubbed ICV, short Intracity Vehicle, will be a two-door, two-seat car. In 2017, UCV – Urban Commuter Vehicle -will extend the length of the initial MCV and has four doors while hosting five people.

Ian Robertson, member of the BMW board responsible for sales and marketing, said BMW aims to sell at least 30,000 units of its i3 electric vehicle a year beginning in late 2013. The price of the i3 is not yet decided, but BMW sources indicate a base price of 40,000 euros in Europe.

[Rendering: Andrei Avarvarii ]

  • Scooter513

    40,000 Euro = 59,000 USD

    I don’t think that’s going to work well here.

    • wazon8

      The price doesn’t look that bad if you consider 34.000 euro for basic verion of Mitsubishi i-Miev in Germany and the fact that i3 should drives better than i-Miev.

      As for US price, it has never been calculated just by taking the same amount of money in USD that is taken in Euro in Europe (respective to their mutual exchange rate). American customers are in privileged position to buy the same car much cheaper. Perhaps it will cost something slightly above 40k USD.

      • Dede

        If I understand correctly, European prices include value added tax (VAT). I believe it approaches something like 20%. This often accounts for the significant difference in price.

        Regarding the render, I like it as well.

    • wazon8

      The price doesn’t look that bad if you consider 34.000 euro for basic verion of Mitsubishi i-Miev in Germany and the fact that i3 should drives better than i-Miev.

      As for US price, it has never been calculated just by taking the same amount of money in USD that is taken in Euro in Europe (respective to their mutual exchange rate). American customers are in privileged position to buy the same car much cheaper. Perhaps it will cost something slightly above 40k USD.

  • Giom

    I like this direction… very aggressive, very modern. Good render!

  • http://twitter.com/iQP_ iQP

    the front looks like a Opel Ampera …. ;)

  • http://twitter.com/rmnjrz Ramon Juarez

    I completely love this rendering! maybe the best one so far! all of the other renderings are like really ugly! and I’m sure that’s not what the i3 will look like!

  • Shanecarmaster1

    No Hoffmeister kink??

    • Rybnik47

      Yes, it is replaced by the “streamflow C-pillar” also seen on the I8. This is ok, BMW wants to differentiate these models from other BMWs and I think this technique is quite ok, it is I think partially why the i8 and i3 look so futuristic and aerodynamic and unique. (Just watch, soom the rest of the industry will be ripping off this design too) BMW are the trend setters, the rest of the luxury market copies later.

  • Anonymous

    Looks cool. The headlights are going to be lower though, you can see then in the spy shots that were taken in Sweden last month, unless they are only showing the lower driving lights to throw us off.

    • Rybnik47

      Precisely, the headlights seen in the “leaked” concept video are obviously not the actual vehicle lights (likewise those super ugly protruding round tail lights are not real as well).. All this is there to further disguise the vehicle. Unlike the i8, we havent yet even seen the concept form of the i3 (except for renders) I do think that this latest render is probably the closest thing to the real vehicle we will hopefully see later this year, it looks slightly toned down from the official concept render, but still looks very much like it. I can’t wait for the official unveil!!!!

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