One of the most popular subjects on our blog in the past few months were related to the new BMW X1, the entry level SAV that launches later this month. The BMW X1 offers a new perspective as a compact premium Sport Activity Vehicle. The X1 will advertise itself, as well as the entire 1 Series models, to the more youth orientated BMW fans.
Despite some initial criticism, the BMW X1 is starting to become widely accepted by BMW fans and journalists across the world. The X1 fits into BMW’s strategy to build fuel efficient, but still dynamic cars and it will take on the American market starting in 2011.
In the past, we have been publishing lots of photos, videos and several reviews from prestigious car magazines, but today we’re coming back with an extensive photo gallery of the new color available to order with the X1: Marrakesh Brown.
The odd, but “Eye-Popping Color” has been heavily promoted by BMW on most of their marketing photos and also in private events or auto shows. An interesting choice to promote a new product, but for some reason, we find it to be very catchy, and looking at these latest wallpapers, we’re starting to fall for the X1.